I don't want to call myself an expert. Experts seem to be popping up on every conceivable topic at the moment. But I do have experience...

Many years ago, a market research consultancy called Morris Hargreaves McIntyre carried out some comprehensive research for me. It...

After a career in business and academia Dr Jackie Mulligan founded the award winning shopappy.com app and website. In this article,...

How we re-branded a literary icon.